Client-centered solutions

John Piazza, head of product at Newline^TM by Fifth Third,  joined other fintech leaders at the American Banker Conference to discuss the evolving landscape of financial innovation and the technologies driving transformation across the industry.

As financial systems evolve toward greater intelligence and interoperability, institutions like Fifth Third are actively shaping the frameworks that will define the next generation of embedded payments.

Great solutions start with listening. Newline’s approach to embedded payments is centered around co-developing solutions with clients, ensuring that every strategy is tailored to meet specific business needs.

Rather than building in isolation and hoping it fits, we spend time with our clients to understand the jobs they’re trying to accomplish, the outcomes they’re optimizing for and the tradeoffs they’re navigating. This collaborative process allows us to design solutions that are not only innovative but also immediately relevant and impactful.

By embedding payments directly into the platforms our clients already use, we help eliminate friction and solve pain points from the ground up. Successful solutions go beyond technology and focus on partnership, insight and building what truly matters.