Empowering finance teams with real-time visibility and control

John Piazza, head of product at Newline^TM by Fifth Third, joined other fintech leaders at the American Banker Conference to discuss the evolving landscape of financial innovation and the technologies driving transformation across the industry.

As financial systems evolve toward greater intelligence and interoperability, institutions like Fifth Third are actively shaping the frameworks that will define the next generation of embedded payments.

Embedded finance is redefining financial operations by integrating data and workflows into a single platform. This shift improves efficiency and visibility for CFOs and finance teams, helping them to make confident, informed decisions.

Instead of managing ten different operating systems to oversee banking relationships, product lines and financial data, embedded finance brings everything into one unified view. It enables finance professionals to access the information they need directly within their existing systems so that they no longer have to switch between apps or platforms.

This streamlined approach not only saves time but also reduces errors, enhances collaboration and supports strategic planning. With embedded finance, CFOs gain a holistic view of their financial landscape, allowing them to focus on what matters most: driving growth and making data-backed decisions.